Something in your work is shifting. I’ve sat in that seat.
Selling, stepping back, stepping up or walking away.
I coach founders, business owners, senior executives and people getting close to retirement, before, during and after the big moves in their work. Often before they have a name for it.
- Senior-level leadership roles at IBM and EY
- Multiple-time founder with exits
- CEO, COO and fractional executive roles
Where are you?
- Something is shifting.The work changed, you did, or the finish line is in sight, and there’s no clear next step.
- Weighing a move.Selling, stepping back, naming a successor, or getting a board to agree.
- In the middle of it.A sale, a handoff or a new role is underway.
- After the move.The deal closed or the title is gone. Now what?
If you’re about to make a move
A lot of owners are getting ready to sell. Companies are cutting jobs, and AI is the reason they give most often this year. In my experience, people plan the money and the timing. Very few plan for the Monday after, when the title or the company is gone. What would you want to know about yourself before you get there?
Source: Challenger, Gray & Christmas, 2026.
Executive coaching with Mark Feinberg
- I’ve run the company. I started at IBM and Ernst & Young, then left to start companies of my own. I’ve been a founder, CEO, president, COO and fractional executive in consumer goods, retail services and software. I grew companies, raised capital and worked with boards. Then I stepped away from the CEO seat.
- I’ve been the seller and the buyer. I’ve sold companies I ran and led the purchase of another company to grow one. Today I also help first-time buyers find the right business to own.
- The deal is only half of it. We also plan for how the move changes your days, your role and how you see yourself.
Tame The Noise is Mark Feinberg and Luke Kujacznski. Luke coaches individuals, leaders and teams; meet him below.

How we work
Name the decision
You bring the situation and what makes it difficult. We agree on the decision or question that needs attention.
Test the choices
We examine assumptions, tradeoffs and the relationships involved. We prepare the conversations that matter and consider what each option would require.
Act and revisit
You decide the next step. We return to what happened, what you learned and what needs to change as you move forward.
How the work runs
It starts with a free 20-minute call. After that, the work is built around your situation. A sale, a succession, a board that won’t agree, a new role and life after an exit each call for something different. So how often we meet, how long we work together and what we cover are set to fit.
Fit and boundaries
This work is for experienced leaders who want a regular, private place to examine their choices and are willing to act on what they learn. You remain responsible for your decisions. Coaching does not include transaction execution, legal or financial advice, or running the business on your behalf.
Work on the decision and what it means for you
Coaching connects the business choices to what they mean for your relationships, responsibilities and life beyond the role. You decide what to do, then return to the work as you act.

Meet Luke Kujacznski
Luke Kujacznski is a cofounder of Tame The Noise. His work spans coaching for individuals, leaders and teams, go-to-market and partnership strategy, and sales execution, with experience in mental health innovation. He previously led construction and nonprofit organizations.
What are you working through?
A 20-minute conversation to talk about what you’re facing and explore whether working together is a good fit.
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Hard decisions, career and ownership transitions, and what comes next. One email a week.